Our Advantages
Many healthcare industry marketers and researchers are finding it increasingly difficult to justify big budget market research with big researchers that hand their projects off to inexperienced, junior account executives. We believe in a new model.
First, we don’t have high cost, unproductive management offices. When was the last time you visited a supplier’s offices? We’re guessing it’s been years. We come to you. So why does our management team need costly office space? Our management team is networked through home offices. Virtually no travel time means much higher productivity, faster execution and a smaller environmental footprint – efficiencies and cost savings we can pass on to our clients. This doesn’t always mean we are the lowest cost option … just the best value. After all you should be paying for our intelligence and experience – not our offices.
Second, we can’t pass off your project to a junior account exec because we don’t have any. All of our management team members are veteran pharma/healthcare marketers, researchers and project managers with more than 2 decades of experience – there are no juniors!
And finally, sometimes small means big! Although we are a “boutique” specialty intelligence provider, our resources are huge. Through seamless partnerships with Canada’s largest and “best-in-class” online and telecom field operations we have 3 leading-edge call centers with hundreds of call stations at our disposal and a large team of highly experienced medical interviewers and programmers. This means we can design and execute studies of any size or methodology - whether it’s a focus group of 8, 5000 telephone interviews or an online survey with 20,000 respondents, we have the resources at our finger tips.
