Company Profile
Unparalleled Strength Through Our Partnerships
LiveContact was founded in 2001 by Michael Peirce a senior pharma/healthcare marketing executive seeking to provide more meaningful, actionable and cost effective specialty marketing intelligence to the pharmaceutical and healthcare industries. By forming seamless partnerships with “best in class” Canadian research resource providers LiveContact’s resources now include; online access to more than 500,000 Canadian patients in more than 70 therapeutic classes, 3 state-of-the-art call centers, a team of bilingual medical moderators, interviewers and recruiters, and outstanding programming data collection and analysis.
Patient Research Emerges
After decades of being largely ignored by Rx pharma and healthcare researchers, the patient has now emerged as the most powerful force in determining the success or failure of any new healthcare product or service. Understanding patient behaviour and insights has helped our clients focus marketing efforts, speed product uptake, fine tune launch plans and save hundreds of thousands of dollars in marketing and sales costs.
We provide exclusive access to patients in your therapeutic classes. Our panel is one of Canada’s largest consenting patient panels. We can access more than 500,000 patients in more than 70 therapeutic classes. We can also work with clients on an exclusive basis to build proprietary panels - no more worries about conflicts or sample "fatigue". Our panels give our clients a distinct marketing advantage.
We regularly add new therapeutic classes to our panel exclusively for our clients and our panel is routinely updated and expanded with thousands of new patients added annually. With our patient registry www.CanadianHealthSurveys.ca we can access difficult-to-reach patients with serious, highly sensitive diseases or conditions such as cancer, obesity, sexual disorders or mental illnesses. We are also experts at custom patient recruitment through highly experienced, direct contact with disease associations, charities and patient advocacy groups. These resources allow us to execute the most challenging, low incidence studies efficiently and very cost effectively.
Health Professional Research
Our key managers have more than two decades of experience conducting both quantitative and qualitative studies with physicians and allied health professionals. Whether your study is a small qualitative study or a large quantitative study, and whether the methodology requires telephone interviews, focus groups, face-to-face interviews, online execution or integrated methodologies we have the experience, technology and capacity you need.
Online access to more than 10,000 physicians gives us immediate access to MDs in 26 specialties and our leading edge call center resources allow us to efficiently reach any client-targeted specialist audience by phone or online. And our dedication to pharma and healthcare means our knowledge and experience is unsurpassed.